"According to the IAB and Pricewaterhouse Cooper LLP’s research, US online video advertising spend jumped 38% in 2009 while there was a 140% year on year increase in the UK."

The Magnetise Group has developed In-Video to help publishers tap into this growing opportunity. A comprehensive, turnkey solution that is integrated into all quality ad servers, In-Video provides publishers with a fast, effective way of monetising online video views, at the same time as enhancing the user experience.

Instead of subjecting your visitors to flat, static advertising, In-Video enables you to deliver a deep, interactive experience befitting the rich media dynamic of online video. Viewers engage with brands via multi-level, clever creatives that combine the impact of flash with the functionality of widgets.

The In-Video solution is designed to help you retain full control of your brand, service and content, at the same time as maximising revenue generation potential by enabling advertisers to engage with and activate viewers. Offering a price agnostic payment model which includes lucrative cost per action opportunities, In-Video will deliver a better user experience and a healthy revenue stream.